Our engagement model

Strategy is the beginning of every relationship. Then, for a select set of clients, we help them flawlessly activate their new plans.

Vision roadmap

Strategy workshop

Findings presentation

Strategy presentation

Strategy presentation

Findings and research

Marketing and communications plans


An engagement that defines the critical strategies and priorities for transforming your business and brand, or product launching, while aligning your leadership team.

  • Immersion meetings
  • Audits and analysis
  • Interviews and ethnography
  • Brandscape presentations
  • Strategy workshops
  • GTM (go-to-market) plans
  • Strategy storybooks
  • Vision roadmaps

Brand training

Logo design

Logo design and application

Leadership platforms

Digital tools

Sales playbook


Full marketing, creative and program management for clients seeking end-to-end solutions and are intent on elevating their standards of implementation.

  • Brand Design Identity, naming and naming systems, brand guidelines
  • Sales Activation Sales skills assessments, sales tools, process design, training
  • Online and Digital Interactive sales tools, websites, email campaigns, social media
  • Meetings and Events All-employee meetings, sales and marketing meetings, VIP customer meetings, hospitality events, team building
  • Integrated Marketing Online and offline–awareness, lead generation and thought-leadership campaigns, promotions, animation, videos
  • Leadership Platform Key messages, culture programs, leadership communications, presentation design
  • Employee Engagement and Communications Communications, events and promotions and training
Sign Up

For the latest insights into transforming B2B businesses and brands, sign up to get notified of new articles and to receive the Avenue newsletter.