Kyle Barrett

Senior Strategist and Associate Partner

Kyle Barrett

Kyle is an Associate Partner and Sr. Strategist at Avenue.  

Using deep functional knowledge of Avenue teams and processes, Kyle defines the agency’s engagement methodologies and sets standards for delivery. 

With over ten years at Avenue, he serves as the principal strategist for global and national clients such as Boeing, TransUnion, TA,, American Bar Association, Techo-Bloc, and Essity, leading the development of strategies for launching pivotal new products, entering new markets, and transforming the way clients go-to-market.

Additionally, Kyle directs the research practice at Avenue, ensuring leading practices are used in the development and execution of qualitative and quantitative research studies for clients. 

Before Avenue, Kyle was Director of Marketing at Imageworks Manufacturing. In this role, he grew new business inquiries 5x and designed and managed client marketing programs that regularly increased response rates by 300%.

Kyle graduated with honors from the University of Illinois (Urbana-Champaign) with a B.S. in Advertising.

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